Ex-Amazon · Jar · IIM Indore
PGBM · McKinsey Forward

Most founders
waste six months
on the wrong thing.

I built India's first physical gold leasing platform from a blank page — no template, no playbook, no one who'd done it before. I figured out what actually works under pressure. Now I bring that same lens to your business.

One sharp conversation typically uncovers 2–3 things that would have cost you the next quarter. Most founders don't lack ideas — they lack a clear-eyed view from outside the building.
₹20 Cr+
Gold deployed via platform I built
98%+
Operational accuracy, MyGold
60%
Faster partner onboarding, post-redesign
Free
First discovery call, always
Sijal Hussain — Strategic Consultant, Bengaluru
Sijal Hussain
Business Head, MyGold · Strategic Consultant
Credentials
PGBM — IIM Indore
McKinsey Forward Programme
B.Sc. (Hons.) Biotechnology, interdisciplinary with Management Studies
Built India's first gold leasing platform
Ex-Amazon (Global Operations)
Operating experience across
Amazon Global Operations
Jar (Digital Gold & Fintech)
MyGold (Category Creation)
National Jewellery Partnerships
The track record

This isn't theory.
These are things that actually happened.

Three companies, three different flavors of hard. What I learned in each one is what I bring to your business.

Jar
May 2022 — Jan 2024 · Operations Manager
Scaled operations through hypergrowth from 1M to 5M+ users. Built the support and KYC function from scratch.
Reduced user issue turnaround time by 40%. Improved efficiency 15%. Launched lending MVP resulting in ₹3 Cr disbursement in 60 days. Led a 35-person team. Achieved 40% cost savings through strategic vendor negotiation. Implemented ISO 27001 documentation and cleared audits.
Hypergrowth ops
Amazon
Aug 2018 — Apr 2022 · CS Associate → Escalation Manager
Ran global escalation management across UK, India, and multi-geography operations. Employee of the Year, 2020.
Handled 300,000+ customer interactions maintaining 93%+ CSAT at 3.8-minute AHT. Resolved 98% of escalations on first attempt. Mentored 50+ associates. Reduced resolution time 25%. Designed SOPs that became standard across the team. Promoted from CS Associate to Escalation Manager in 26 months.
Operational excellence
The pattern
Every role involved entering ambiguity — no manual, no predecessor — and building something that works at scale. That's what I do for clients. I help you find the structure inside the chaos.
Let's talk →
Do you recognise this?

The problems I fix aren't
complicated. They're just
expensive to ignore.

If you see yourself in 3+ of these, we should talk. Most founders are too close to the problem to see it clearly. That's exactly what an outside lens is for.

The most common thing I hear in a first session: "I knew this, but I hadn't actually faced it out loud until now." Clarity is the most expensive thing most founders don't buy until it's too late.

01
Your ops are held together by WhatsApp and instinct
Nothing is documented. Everyone's busy. Things fall through gaps. You're the unofficial Head of Ops by default — and it's killing your time.
02
You're doing GTM activity — but nothing compounds
Content, referrals, cold outreach, events — all happening. But there's no flywheel. Just exhausting one-offs that don't build on each other.
03
You can't explain your business in two sentences
You know what you do. But if you can't say it simply, investors, partners, and customers can't either. That's a packaging problem — and it's fixable.
04
Good business, no roadmap for the next 6 months
Strong foundation. Clear ambition. But no structured plan for what the next quarter actually looks like — so everything stays reactive.
05
You need gold/fintech domain depth, not generic advice
You're building in a space where most consultants are guessing. You need someone who has actually operated inside it — not just read about it.
06
You want operator-grade thinking, not slide decks
You've had enough theory. You want frameworks from someone who has built and broken and rebuilt things under real pressure. Not credentials — scars.
What clients say

The proof is in what
changes after we talk.

From app founders to Tier 2 business owners. One thing in common — something unlocked that hadn't unlocked before.

★★★★★
"
I was stuck in what I now call "pre-launch purgatory" for months. Sijal spent 90 minutes pulling apart every assumption I'd made about the product, the user, and the go-to-market. He identified that I was solving for a problem my users didn't actually have. Painful to hear. Necessary. We relaunched with a different core thesis and paid users came in within the first week.
RK
Name withheld — confidential
Founder, consumer tech · Delhi NCR
★★★★★
"
We had strong revenues but the business was entirely dependent on two relationships and one supplier. Sijal mapped the structural risk in our first session and gave us a 90-day plan to diversify. What struck me was how quickly he understood our trade dynamics — he didn't need to be educated on the business before being useful. We're now three months into executing that plan.
PM
Name withheld — confidential
Business owner, trading · Nagpur
★★★★★
"
We were running two acquisition channels that looked fine on paper but were bringing in the wrong customers — high churn, low LTV. Sijal saw it in the data within the first week. He helped us shut down one channel entirely and restructure the second. The uncomfortable conversations he's willing to have are the ones that actually move the number.
AV
Name withheld — confidential
Co-founder, B2B fintech · Bengaluru
How it works

From first message to
real output — four clean steps.

No endless discovery loops. No onboarding decks. Four steps from conversation to clarity, every time.

01
You reach out
WhatsApp or email. Two lines about what's going on. I respond within hours — not a form submission, a real conversation.
02
Free 30-min discovery call
I ask the questions nobody else has. You'll get clarity from this call alone — even if we don't work together. That's my standard.
03
Simple one-page proposal
Clear scope, clear outcome, clear price. No jargon. No 40-page decks. You know exactly what you're committing to.
04
Tangible output, every session
Every engagement ends with something real. A decision made. A system built. A plan you can execute tomorrow. Never empty-handed.
How to work with me

Three ways in.
One output standard.

Whether you need one sharp session or a consistent thinking partner, the standard doesn't change.

One-time
Clarity Call
Unstuck in 90 minutes
One sharp problem. One deep session. An action plan you can execute the next morning. Best for single decisions — strategy, positioning, ops, or GTM.
90-minute deep-dive session
Written action plan delivered same day
No deck. No fluff. Just answers.
WhatsApp follow-up for 48 hours
Book a Clarity Call →
Ongoing
Strategic Retainer
A thinking partner as you scale
Monthly deep-strategy session plus priority access for high-stakes decisions. For founders who want someone in their corner consistently — not just at crisis points.
2 monthly strategy sessions
Priority WhatsApp — response within 2 hours
Quarterly business review
Investor deck and fundraise support
Introductions to relevant network
Discuss Retainer →

Only 2 advisory slots open this month

I keep the active client count small deliberately — so every engagement gets undivided attention and real output, not divided effort.

5 filled · 2 open
Free resource

Not ready to commit?
Start here.

The Founder Clarity Check

A short set of the 7 questions I ask in every first session. Most founders read it and immediately name 2–3 things they've been circling for months. Three minutes. Costs nothing. Straight to your WhatsApp.

Send it to me →
Free · No signup · 3 minutes
Reach out

No forms. No gatekeepers.
Just talk to me.

Pick whatever feels natural. I respond within a few hours on most days. The first conversation is always free.

WhatsApp — fastest response
+91 78772 52742
✉️
Email
sijal.hussain@gmail.com
in
LinkedIn
/in/sijalhussain
One conversation changes everything

The call is free.
The clarity is not optional.

Every founder who waited six months says the same thing afterwards. Thirty minutes. No sales pitch. Just a clear-eyed look at your business from someone who's built one under pressure.

Message on WhatsApp →
Free 30-min discovery call · No commitment required · Response within hours